For us, minimalism and sustainability go hand-in-hand.

Thus, when it came to packaging, we decided to think outside the box and then ousted the box itself. After all, how can waste ever be sustainable? So, as opposed to cramping up your closets and bins with a watch box, we decided to replace it with a book. Something delightful to spend time with, unlike your friends and family.


What do I get?

  • The watch is carefully placed inside a modified book. Club it with a cup of tea, and life's never been sunnier. 
  • Lesser guilt. Even the outer layer on the book is made with 100% recycled paper.
  • Two timeless products, instead of one.
  • A gift like no other. And be a gifter who will be remembered.


What's gone?

  • The watch box for starters.
  • The user manual. We can safely say that we're all past trying to learn how to read time. The necessary specifications are mentioned in the book.
  • No more hoarding warranty cards either, just send the good old nasty e-email alongside your order id to stiffupperlip@wodestudio.com